TL;DR —
Twitter poll to see what people think is the best approach to developing new products/services. The poll has been featured among people with startup or entrepreneurial interests. The results are aligned with the “builder behavior” mindset. 95% of new products fail because they don’t solve any problem, which is derived from the ‘People buy tech’ mindset. We tend to think that the new technology itself is what people need. We need things that make us progress with our Jobs-To-Be-Done tasks if you want.
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Written by
@josberco
Helping B2B SaaS/tech reduce sales cycles and accelerate growth|GTM & Growth Strategy For Tech
Topics and
tags
tags
problem-solving|marketing|startup-marketing|jobs-to-be-done|marketing-strategy|product-strategy|hackernoon-top-story|startups
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