6 Actionable Tactics to Improve Content Performance and Ace Content Metrics

Content should hit home with your readers, hook them in so they don’t leave your blog or page. It should also rank higher on SERPs so that it reaches your readers in the first place. Here’s how you can optimize your titles to get better content metrics. Use a hook in the title: Try answering a question or satisfy your readers' curiosity. Include your primary keyword in your first 100 lines of your introduction. Write a winning introduction to your content so you don't dawdle. Longform articles help your content get higher SERP rankings.