8 Reasons Your Company Needs Content Marketing Strategy

Content marketing industry is projected to enjoy a growth rate of 16% annually. 77% of Internet users regularly read blog posts. 89% of B2B marketers cite content marketing as a very important marketing strategy. 60% of people cite purchasing a product after originally reading a blog post about it. 47% of consumers read 3-5 blog posts before making a buying decision. Content marketing produces 3X more leads than paid search. It is 62% cheaper than traditional marketing and is free to host your website.