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A Beginner’s Guide to Running a Micro-Influencer Marketing Campaign from Scratch

Written by @danakachan | Published on 2020/10/19

TL;DR
Micro-influencers have become a buzzword in the industry and turn-in the highest ROIs. They have a unique voice that you might want to cash out in your brand’s favor. Plan your goals and choose the right social media platform to get started. Find the best micro-influence profiles and pick the best ones that match your brand's voice and niche niche. Measure the campaign's performance and analyse each pointer to gain even more ROIs. Record the current performance against metrics for decision-making.

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Written by
@danakachan
CEO & Founder of The Opinion, startup advisor

Topics and
tags
influencer-marketing|influencer-strategy|influencer-campaign|how-to-find-influencers|why-utilize-micro-influencers|influencers|influencer-value|instagram-influencers
This story on HackerNoon has a decentralized backup on Sia.
Transaction ID: IHHqSgus3dpR7jON4tmlCLeMHGrJq9oiax5MYY4UzJs