A Guide to Market Making for Crypto Startups

Market Makers enable financial markets to become more efficient because they reduce price volatility and assist with fair price discovery. Market makers “make a market” by quoting prices to both buy and sell an asset. Markets that have low liquidity will generally have wide bid-ask spreads in their order books. The size of the spread has a direct influence on the volume traded in the market. Hiring a market maker frees up token issuers to focus on building out their technology and driving adoption in the space.