How No-Code Can Save Your Startup

The trick of being an entrepreneur is to extend your runway long enough to become profitable. If you haven’t nailed product-market fit by the time you run out of cash, the jig is up. A failure to rapidly experiment underlies all major reasons for startup failure. A rapid experiment testing your hypothesis that your product is valuable would have revealed that before it was too late. The opposite — slow, or no, experimentation — is like a plane going too slowly to ever lift off.