How to Take Your Social Media Visuals to Another Level This Summer

Some 42% of all US adults say they spent significantly more time on social media in April than they did in March. People want relatability, light-hearted distraction and positivity, and a sense of community and togetherness. People stuck at home are tapping into their own creativity, creating their own content, experimenting with styles and formats, and sharing the results. Here are some tips for creating visual content that satisfies what audiences want this summer. Staging your own photo shoots for original content is the best tactic for marketers.