Influencers Make 'Only' Millions Through Video Games While there Is Potential to Earn Billions

Travis Scott is not the first influencer to get involved in gaming - and he won’t be the last. Games allow us to interact on a much closer level with celebrities. Personal appearances, or interactions that make it feel like you’re experiencing a personal experience, are the next big thing in gaming. The business of selling rights for the artists and representation in video games will add a couple of digits in the next 5-years. As games evolve - just take Roblox and the millions of people playing that game right now, so will the appeal of celebrities to the public.