Simple Social Media Strategies For Success in 2020

As 2020 kicks off, we have over 2 billion individual accounts across multiple social media channels - and the number is growing exponentially. With a simple social media strategy, your small business can share your message and products with a ready audience that is already looking at their devices. The most common and important metrics to pay attention to are: Engagement (who is actually clicking your content) Impressions and Reach (Who is seeing your content), Share of Voice (what type of content is working) and Conversions (what content is leading people to your website)