3 Tips to Drive High-Quality, Pre-SEO Small Business Web Traffic

Small business owners often rely on partnerships with other firms to increase their presence in the market. Instead of SEO, small businesses should focus on optimizing content to garner the most attention on social media and other outlets. Use blog posts and other content to quote or mention online influencers who are relevant to the business. Then, contact the individual and request that they tell their followers about the mention. The result is instant, targeted traffic. That's because major search engines won't notice a new post on a low-ranking website like those belonging to the average small business.